# Justin Mingi Cho

> Entrepreneur, startup founder, and software engineer sharing practical lessons on AI, startups, decision-making, and meaningful work.

## Start here
- [Home](https://justinmcho.com/): Justin Mingi Cho's profile and latest writing
- [Story](https://justinmcho.com/story): Background, experience, and approach to building companies

## Writing
- [AI & Startup Notes](https://justinmcho.com/notes): Full article index
- [On Making Decisions](https://justinmcho.com/notes/on-making-decisions): How daily systems and identity shape consequential choices
- [On Building Habits](https://justinmcho.com/notes/on-building-habits): Environment design, small actions, identity, and repeatable systems
- [Small Teams, Big Impact](https://justinmcho.com/notes/small-teams-big-impact): How lean teams move faster and scale through leverage
- [The Art of Saying No](https://justinmcho.com/notes/the-art-of-saying-no): Protecting focus and weighing opportunity cost
- [RSS feed](https://justinmcho.com/feed.xml): Updates to the notes collection

## Connect
- [Contact](https://justinmcho.com/contact)
- [LinkedIn](https://linkedin.com/in/justinmcho)
- [X](https://x.com/jcho99)
- [GitHub](https://github.com/justinmcho)